The media landscape continues to change and evolve. Both new entrants and traditional print media are looking for ways to serve the needs of their readers across multiple channels as new opportunities emerge to monetize weather reporting.
Print media are progressively looking to reduce costs and focus on editorial content by outsourcing the production of specialist, non-editorial graphics.
MetraWeather has more than twenty years’ experience supporting the print media with a dedicated weather presentation unit of graphics professionals with meteorological training. The graphics unit is fully resourced with the appropriate software and data access to compile forecasts and weather graphics in print-ready formats for international, national and regional newspapers.
MetraWeather has earned an enviable reputation as a reliable and trusted supplier of print-ready graphics files that may be placed directly into the final page artwork. We take pride in consistently delivering not only accurate, but also well-designed weather pages with clear graphical information, smart icons and well-resolved typography. We also incorporate relevant information for specific audience interests including marine forecasts, recreational pursuits such as parks and walkways, and agribusiness reports.
Please contact MetraWeather and evaluate how outsourcing highly-graphical and print-ready weather forecasts can complement editorial content, and be integrated with online and mobile channels.